Welcome to the 5TH view on the world. Fashion, travel, and lifestyle; our inspiration and aspirations; bucket lists, playlists, and everything in between.


A Letter From Our Founder

Growing up at the feet of two groundbreaking architects…   My parents first started their practice just as the recession hit in Australia. I witnessed my parents struggle to uphold their vision of creating groundbreaking spaces, whilst appeasing client requests, and providing for their family. I gained a unique insight into the inner workings of the design world and […]


Dare To Dream In 2019…

Thank you for making 2018 so incredible 5TH Fam. Dare to dream in 2019 by diving straight in. Video created in collaboration with @sebgilbert.     Photos captured:   Shop Diver Watches:


Boxing Day Special.

1 Day Only. Buy 1 Watch. Get 1 Watch Free.   Styles to choose from:     Haru: Natsu: Tsuyu: Rose Gold and Peach: Rose and Stone: Silver and White: Argyle: Silver:     View the full range of products on offer here: Enter any 2 of the above […]


4 Years Of Golden Moments.

The 5TH’s highly anticipated December release is here. Marking 4-years of affordable luxury timepieces, this release offers a range titled ‘Golden Moments’.   On December 5th 2018, The 5th will be celebrating 4 years of golden moments with 5 golden pieces. 3 limited edition pieces and 2 favourite styles to be re-released. Just in time […]

Fresh from the Internet

Gifting Ain’t Easy…

UNTIL NOW…   The #1 Tip: Know Their Style. Here’s our simple guide to make the right decisions this holiday season. Who’re you gifting for?   The Minimalist:   Black & white, with small pops of grey, blush, or navy. Always clean cut. Shoes are always shiny. Small details matter. Think straight lines, symmetrical imagery […]


Meet: Alex – Found of The 5TH

Alex McBride is founder and director of The 5TH. He’s probably the least scary boss to exist, ever. Over a cup of coffee, The 5TH Journal found out a little more about his day-to-day activities and what makes Alex tick. So, Alex, how does your day usually start? Climb a mountain? Jump out of a plane? […]


Introducing: The Auckland Range

Home to some of the best content creators, musicians,movie-sets, food, and wine; New Zealand is a place that has inspired us since day one. We wanted to create a range that captured the essence of New Zealand and what it’s given to the wider world. To do that, we looked at the major city on the […]


5 Days In Baja

Here’s our guide to making the most of your time in Baja, Mexico. Stay & See: Stay at Cabo’s most instagrammable resort San Cristobal Hotel. See Cabos most iconic view. The Arch of Cabo San Lucas.     Head to Playa Balandra and bask in its crystal blue waters.   Head 30 minutes south of […]


The 5TH : Wild Ark

This month, when you shop our LTD:018 release, that was created in collaboration with Corey Wilson, you’re helping support the work that Wild Ark do, too. 15% of all purchases from the release will be donated. WildArk is a registered not-for-profit organisation committed to supporting conservation initiatives that have tangible outcomes for biodiversity protection worldwide. […]

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